The WISDOM TO WEALTH System

A 12-Week Path to Turn Your WISDOM Into Income

You've spent decades building wisdom. Now it’s time to package that expertise into something people will pay to learn from you.

The Wisdom to Wealth System is a step-by-step 12-week program designed specifically for professionals over 50 who want to transform their career experience into a profitable education business.

The WISDOM TO WEALTH 12-Week Curriculum

Program Overview

Transform 15+ years of professional experience into $5,000-$50,000+ monthly revenue through four sellable assets: Content, Courses, Coaching, and Community. Weekly 90-minute sessions with templates, accountability, and strategic implementation.

Phase 1: Foundation (Weeks 1-3)

Week 1: Wisdom Discovery - Complete experience audit, identify transformation patterns, extract unique insights using 4-Lens Analysis (Contrarian, Bridge Builder, Time Traveler, Failure Alchemist). Create wisdom themes list and mission statement.

Week 2: Uniqueness Testing - Refine wisdom pillars, validate uniqueness through competitive analysis, rank insights by market value. Develop signature methodologies with supporting proof points.

Week 3: Ideal Customer Profile - Map wisdom to customer problems, develop three-tier ICP strategy (Core 60-70%, Secondary 20-30%, Opportunity 10-20%). Conduct advisory interviews and validate market demand.

Phase 1 Deliverables:

• Comprehensive Experience Audit document with career timeline and transformation catalog
• 4-Lens Analysis with validated wisdom pillars and uniqueness test results
• Three-tier ICP strategy with detailed customer profiles and problem-solution fit analysis
• Advisory interview insights and market validation data
• Personal mission statement and positioning foundation

Phase 2: Strategy & Positioning (Weeks 4-6)

Week 4: Value Proposition - Create compelling messaging based on ICP insights, develop competitive differentiation, establish unique market position with clear value statements.

Week 5: Content Strategy - Build authority platform with signature content pillars, create 60-day content calendar, develop thought leadership and distribution strategy across chosen platforms.

Week 6: Service Design - Package wisdom into four core assets with pricing strategy. Design coaching tiers ($500-$50,000+), course structure ($297-$15,000+), and community/mastermind offerings.

Phase 2 Deliverables:

• Core value proposition statements and messaging hierarchy for all ICP tiers
• Complete competitive differentiation analysis and unique positioning strategy
• 60-day content calendar with signature content pillars and distribution plan
• Authority building strategy with speaking opportunities and media outreach plan
• Complete service portfolio design with pricing strategy for all four assets
• Course development plan with structure, timeline, and learning outcomes

Phase 3: Implementation (Weeks 7-9)

Week 7: Systems Setup - Implement technology stack, create client delivery workflows, establish business operations (contracts, automation, processes). Build professional website and marketing systems.

Week 8: Course Creation - Develop signature course modules, create supporting materials, plan beta testing with feedback collection. Produce first 3 modules with marketing materials.

Week 9: Client Acquisition - Refine coaching methodology, execute outreach to potential clients, develop sales process. Schedule discovery calls and close first coaching clients.

Phase 3 Deliverables:

• Complete technology stack with course platform, CRM, and automation tools
• Standard operating procedures and client delivery workflows documented
• Professional website with landing pages and lead capture systems
• First 3 complete course modules with workbooks and supplementary materials
• Course marketing materials, sales pages, and beta testing plan with participants
• Coaching methodology frameworks and session templates
• Sales process with consultation scripts, proposals, and contracts
• Active outreach campaign with scheduled discovery calls and first client prospects

Phase 4: Launch & Optimization (Weeks 10-12)

Week 10: Market Launch - Execute full marketing campaign, generate first $5,000+ revenue from coaching, complete course beta testing, optimize based on market feedback.

Week 11: Community Building - Launch community with founding members, start first mastermind group, develop scaling strategy and team building plan for sustainable growth.

Week 12: Performance Review - Analyze results across all revenue streams, optimize systems and processes, set 6-12 month growth goals, establish thought leadership plan.

Phase 4 Deliverables:

• Live marketing campaign with active content distribution and lead generation
• First $5,000+ in coaching revenue with 3-5 paying clients under contract
• Completed course with beta feedback integration and launch-ready marketing materials
• Active community platform with 15-25 founding members and engagement guidelines
• First mastermind group launched with paying participants and structured meeting format
• Scaling strategy with team building plan and system optimization roadmap
• Comprehensive performance analysis with revenue tracking across all four assets
• 6-month business development plan with growth goals and success metrics
• Thought leadership platform established with regular content publication schedule

Expected Outcomes

• Month 3: $5,000 monthly revenue (coaching + course pre-sales)
• Month 6: $15,000 monthly revenue (course launch + ongoing coaching)
• Month 12: $50,000+ monthly recurring revenue (all four assets active)
• Assets: 5-10 coaching clients, signature course with 25+ students, active community/mastermind
• Authority: Established thought leadership platform and industry recognition

Support Structure

Weekly 90-minute sessions, mid-week check-ins, email support, resource library access, templates and frameworks, 90-day post-program support, performance tracking and accountability systems

Why This Program Works

✅ Proven Framework – The Wisdom to Wealth System gives you clarity and structure
✅ Hands-On Coaching – Weekly guidance and feedback keep you motivated and accountable
✅ Practical Tools – Templates, checklists, and examples make execution easier
✅ Real Results – You won’t just plan; you’ll launch and earn in 12 weeks

Who This Is For

This program is for 50+ professionals who:

• Want to escape dependence on the 9–5 job market

• Are ready to leverage their knowledge, not just their résumé

• Value clarity, structure, and accountability in building a business

• Desire income, impact, and independence on their own terms